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New International operator Carousel group partners with Wiraya to rapidly grow in new target markets

New International operator Carousel group partners with Wiraya to rapidly grow in new target markets

Press releases   •   May 07, 2019 13:00 BST

Deployment focusses on streamlining player activation and reactivation. Carousel Group has signed with Wiraya to successfully deploy Wiraya's Mobile Customer Activation software for their two new brands, SportsBetting.com and RaceBook.com. The initial deployment will accept players from Germany, Canada, Norway and Finland, in the activation and reactivation phases of the player life-cycle.

 Poland’s largest sports betting brand STS, partners with Wiraya to deliver the best in player experience

Poland’s largest sports betting brand STS, partners with Wiraya to deliver the best in player experience

Press releases   •   Mar 12, 2019 09:57 GMT

Partnership initially focusses on crucial activation phase, converting newly registered players who fail to make a deposit.

iGaming provider WeAreCasino partners with Wiraya to deliver the best in player experience for operators.

iGaming provider WeAreCasino partners with Wiraya to deliver the best in player experience for operators.

Press releases   •   Mar 04, 2019 12:15 GMT

Partnership delivers enhanced customer experience from gameplay through to interaction with players.

SaaS veteran från EPiServer blir ny VD för Wiraya

SaaS veteran från EPiServer blir ny VD för Wiraya

Press releases   •   Feb 04, 2019 09:00 GMT

Svenska Wiraya, en av Europas snabbast växande techbolag, fortsätter att expandera internationellt och rekryterar Johan Jardevall från EPiServer, som ny VD.

SaaS veteran from EPiServer appointed new CEO of Wiraya

SaaS veteran from EPiServer appointed new CEO of Wiraya

Press releases   •   Feb 04, 2019 09:00 GMT

Swedish Wiraya, one of the fastest growing marketing tech SaaS companies in Europe, continues its international expansion and appoints Johan Jardevall from global hyper growth company EPiServer as new CEO.

Wiraya continues international growth and hires Emma Bergstrand from Kinnevik Group as CFO.

Wiraya continues international growth and hires Emma Bergstrand from Kinnevik Group as CFO.

Press releases   •   Jan 14, 2019 07:21 GMT

Swedish Wiraya, one of the fastest growing Marketing Tech companies in Europe, continues its rapid growth internationally and appoints Emma Bergstrand from the Kinnevik Group as new Chief Financial Officer.

Wiraya fortsätter internationell expansion och anställer ny CFO från Kinnevik

Wiraya fortsätter internationell expansion och anställer ny CFO från Kinnevik

Press releases   •   Jan 14, 2019 07:19 GMT

Svenska Wiraya, en av Europas snabbast växande techbolag, fortsätter sin internationella expansion och anställer Emma Bergstrand som haft flera nyckelroller inom investeringar, controlling och finansiering i Kinnevik-koncernen.

International iGaming operator CasinoPop partners with Wiraya to treat all players like VIP

International iGaming operator CasinoPop partners with Wiraya to treat all players like VIP

Press releases   •   Jan 10, 2019 10:49 GMT

8% increase in conversion rates shifts the focus from customer acquisition to retention.

Wiraya accelerates growth by opening a new office in Malta

Wiraya accelerates growth by opening a new office in Malta

Press releases   •   Sep 17, 2018 11:55 BST

New office expansion enables Wiraya to meet the increased demand for customer activation solutions in the iGaming industry. To celebrate the new office, Wiraya is holding a networking event at Hilton Hotel on Oct 10, 2018 to bring together existing customers and other stakeholders in the industry to discuss how CX is quickly becoming the iGaming industry’s most important competitive advantage.

Sports Betting Brand Interwetten, implements a new approach to player conversion during the World Cup to increase player loyalty

Sports Betting Brand Interwetten, implements a new approach to player conversion during the World Cup to increase player loyalty

Press releases   •   Jul 25, 2018 10:53 BST

7% increase in first time deposits from new players seen across Germany, Austria and Switzerland.

Global Gaming disrupts the market with an innovative approach to player engagement

Global Gaming disrupts the market with an innovative approach to player engagement

Press releases   •   Jul 10, 2018 12:14 BST

19% of passive players make a new deposit when targeted with Wiraya’s Mobile Customer Activation solution.

Telenor hits GDPR success after partnering with Wiraya on campaign to win consent

Telenor hits GDPR success after partnering with Wiraya on campaign to win consent

Press releases   •   May 22, 2018 10:24 BST

Leading Scandinavian telco capitalises on GDPR opportunity to improve customer experience

European Commission awards Wiraya €2m to stimulate artificial intelligence innovation in Europe

European Commission awards Wiraya €2m to stimulate artificial intelligence innovation in Europe

Press releases   •   Feb 13, 2018 10:16 GMT

Wiraya Activation Intelligence will use machine learning to help mobile operators serve millions of customers per day across Europe.

Wiraya Solutions recruits Max Emilson from Klarna as responsible for Global Sales.

Wiraya Solutions recruits Max Emilson from Klarna as responsible for Global Sales.

Press releases   •   Feb 01, 2018 13:00 GMT

​The fast growing marketing tech company Wiraya Solutions continues to expand internationally and recruits Max Emilson as responsible for Global Sales.

Black Type signs with Wiraya, to activate new customers and reward loyalty

Black Type signs with Wiraya, to activate new customers and reward loyalty

Press releases   •   Jan 31, 2018 11:05 GMT

Working with Black Type's brand ambassador, respected journalist and former professional footballer David Preece, Wiraya will target registered and lapsed players with custom activation and customer loyalty messages. Black Type joins a growing portfolio of leading iGaming brands using Wiraya's Mobile Customer Activation solution, to inspire action from players.

Fantasino choose Wiraya to improve conversion rates in the challenging player activation process

Fantasino choose Wiraya to improve conversion rates in the challenging player activation process

Press releases   •   Jan 03, 2018 10:00 GMT

Wiraya, the market leader for mobile customer activation, today announced its latest agreement with Fantasino, to increase player activation. Using Wiraya’s technology Fantasino will be able to significantly increase conversion rates and build customer loyalty, by specifically targeting registered and lapsed players with bespoke activation/re-activation messages.

Casino Cruise choose Wiraya to boost player activation through Mobile Customer Activation

Casino Cruise choose Wiraya to boost player activation through Mobile Customer Activation

Press releases   •   Dec 19, 2017 08:00 GMT

Wiraya, the market leader for mobile customer activation, today announced its latest long-term agreement with Casino Cruise (part of Genesis Global Ltd). Using Wiraya’s customer activation technology Casino Cruise will be able to significantly increase conversion from new customer registration to first deposit and reactivate lapsed players.

13 million households unaware they could be on worst-value energy tariffs

13 million households unaware they could be on worst-value energy tariffs

Press releases   •   Dec 05, 2017 16:00 GMT

Study by customer activation company Wiraya unveils scale of work for energy companies in light of Ofgem measures • Just 17% of the population are aware they are on standard variable tariffs • 65% either haven’t heard of price capping plans or aren’t sure what they are • Just 14% of customers over 65 say they are advised on their energy bill by their provider

How Artificial Intelligence builds real relationships & increases customer retention

How Artificial Intelligence builds real relationships & increases customer retention

Press releases   •   Jul 04, 2017 08:00 BST

One of the major challenges for the increasingly competitive gaming industry is how to increase customer retention and build customer relationships. Tom Stenius, VP Product & Analytics will be presenting his insights on using Artificial Intelligence for hyper personalisation in iGaming at the annual World Gaming Executive Summit on July 5 at 2:40pm.