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Sports Betting Brand Interwetten, implements a new approach to player conversion during the World Cup to increase player loyalty

Sports Betting Brand Interwetten, implements a new approach to player conversion during the World Cup to increase player loyalty

Press Releases   •   Jul 25, 2018 10:53 BST

7% increase in first time deposits from new players seen across Germany, Austria and Switzerland.

Global Gaming disrupts the market with an innovative approach to player engagement

Global Gaming disrupts the market with an innovative approach to player engagement

Press Releases   •   Jul 10, 2018 12:14 BST

19% of passive players make a new deposit when targeted with Wiraya’s Mobile Customer Activation solution.

AI FIRM WINS €2M IN EUROPEAN COMMISSION GRANTS

AI FIRM WINS €2M IN EUROPEAN COMMISSION GRANTS

News   •   Feb 13, 2018 13:53 GMT

Software of London-based Wiraya helps Europe’s mobile operators communicate more effectively with their subscribers

Black Type signs with Wiraya, to activate new customers and reward loyalty

Black Type signs with Wiraya, to activate new customers and reward loyalty

Press Releases   •   Jan 31, 2018 11:05 GMT

Working with Black Type's brand ambassador, respected journalist and former professional footballer David Preece, Wiraya will target registered and lapsed players with custom activation and customer loyalty messages. Black Type joins a growing portfolio of leading iGaming brands using Wiraya's Mobile Customer Activation solution, to inspire action from players.

Fantasino choose Wiraya to improve conversion rates in the challenging player activation process

Fantasino choose Wiraya to improve conversion rates in the challenging player activation process

Press Releases   •   Jan 03, 2018 10:00 GMT

Wiraya, the market leader for mobile customer activation, today announced its latest agreement with Fantasino, to increase player activation. Using Wiraya’s technology Fantasino will be able to significantly increase conversion rates and build customer loyalty, by specifically targeting registered and lapsed players with bespoke activation/re-activation messages.

Casino Cruise choose Wiraya to boost player activation through Mobile Customer Activation

Casino Cruise choose Wiraya to boost player activation through Mobile Customer Activation

Press Releases   •   Dec 19, 2017 08:00 GMT

Wiraya, the market leader for mobile customer activation, today announced its latest long-term agreement with Casino Cruise (part of Genesis Global Ltd). Using Wiraya’s customer activation technology Casino Cruise will be able to significantly increase conversion from new customer registration to first deposit and reactivate lapsed players.

Virtual assistants, chatbots and beyond

Virtual assistants, chatbots and beyond

News   •   Oct 30, 2017 10:17 GMT

How Artificial Intelligence builds real relationships & increases customer retention

How Artificial Intelligence builds real relationships & increases customer retention

Press Releases   •   Jul 04, 2017 08:00 BST

One of the major challenges for the increasingly competitive gaming industry is how to increase customer retention and build customer relationships. Tom Stenius, VP Product & Analytics will be presenting his insights on using Artificial Intelligence for hyper personalisation in iGaming at the annual World Gaming Executive Summit on July 5 at 2:40pm.

  Wiraya expands partnership with Wunderino to further improve player activation rates

Wiraya expands partnership with Wunderino to further improve player activation rates

Press Releases   •   Jun 15, 2017 09:24 BST

Wiraya, the market leader for mobile customer activation, today announced its latest agreement with Wunderino to expand their cooperation into player activation. Having delivered notable results in converting both new and re-activating lapsed players, Wiraya has been entrusted by Wunderino to implement a communication program that target players who never make a second deposit.