Wiraya

Why The Insurance Industry Must Tailor Communications Strategies

News • Mar 16, 2017 10:30 GMT

It’s Time To Embrace AI To Create Smarter Humans

Blog posts • Mar 09, 2017 17:18 GMT

10 staggering digital marketing stats we've seen this week

News • Feb 24, 2017 11:00 GMT

Mobile on Track to Be #1 Video Screen in UK; Troubles with CRM

News • Feb 24, 2017 10:55 GMT

CRM: Suffering an identity crisis or a step closer to the Holy Grail?

News • Feb 24, 2017 10:53 GMT

CRM managers lack the data and strategy to communicate with customers effectively.

Press Releases • Feb 24, 2017 10:49 GMT

CRM managers don't believe they're generating revenue

News • Feb 22, 2017 17:00 GMT

Less than 1 in 5 CRM managers feel they contribute to business revenues

News • Feb 22, 2017 13:52 GMT

Vast majority of CRM chiefs admit it is just not working

News • Feb 22, 2017 13:49 GMT

Can AI and IoT influence CRM? Only one in three firms have ‘ambitious’ plans

News • Feb 22, 2017 13:47 GMT

CRM managers ‘lack the data and strategy to communicate with customers effectively’

News • Feb 22, 2017 13:45 GMT

CRM managers ‘lack the data and strategy to communicate with customers effectively’

News • Feb 22, 2017 13:38 GMT

Top 5: Reaching the bombarded consumer

News • Feb 17, 2017 13:53 GMT

Combining AI with customer data means you can create intelligent service oriented communication that is dynamically adapting to the customer's behaviour, in real time. Below is a list of top tips for insurers considering AI to reach the bombarded consumer

Customer retention: four tips on accessing the bombarded consumer

News • Jan 31, 2017 15:50 GMT

Email, phone, text, messaging apps, social platforms, traditional mail – there are so many communication channels that brands are over-messaging and customers are switching off. Are brands losing sight of the fundamentals of customer value?