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Global Gaming disrupts the market with an innovative approach to player engagement

Global Gaming disrupts the market with an innovative approach to player engagement

Press Releases   •   Jul 10, 2018 12:14 BST

19% of passive players make a new deposit when targeted with Wiraya’s Mobile Customer Activation solution.

The best digital marketing stats we’ve seen this week
CRM has yet to win its own budget in two thirds of UK businesses
CRM has yet to win its own budget in two thirds of UK businesses
CRM has yet to win its own budget in two thirds of UK businesses
Two thirds of UK businesses don't have a dedicated CRM budget
Telenor hits GDPR success after partnering with Wiraya on campaign to win consent
Sweden’s Telenor makes GDPR consent personal

Sweden’s Telenor makes GDPR consent personal

News   •   May 22, 2018 14:04 BST

Telenor Sweden says it has seen market-leading results for General Data Protection Regulation consent after enlisting a customer experience firm to manage the process

Telenor hits GDPR success after partnering with Wiraya on campaign to win consent

Telenor hits GDPR success after partnering with Wiraya on campaign to win consent

Press Releases   •   May 22, 2018 10:24 BST

Leading Scandinavian telco capitalises on GDPR opportunity to improve customer experience

British Gas price rise: Save a bunch of CASH by following THESE ease steps
People or AI in pursuit of brand transformation?

People or AI in pursuit of brand transformation?

News   •   Mar 06, 2018 14:11 GMT

AI should be used to identify and solve important industry-specific business problems, which will cause real transformative effects Whether a business is using basic automation now or considering AI for the future, what makes or breaks the brand is increasingly down to what your existing customers choose to do

Honeytrap: Can Nectar finally deliver greater customer loyalty for Sainsburys?

Honeytrap: Can Nectar finally deliver greater customer loyalty for Sainsburys?

News   •   Feb 20, 2018 08:56 GMT

The sale of Nectar for roughly £300m less than its valuation ten years ago is a stark reflection of changed customer behaviour.

European Commission awards Wiraya €2m to stimulate artificial intelligence innovation in Europe

European Commission awards Wiraya €2m to stimulate artificial intelligence innovation in Europe

News   •   Feb 14, 2018 11:54 GMT

Wiraya Activation Intelligence will use machine learning to help mobile operators serve millions of customers per day across Europe. Wiraya, which develops a Managed Mobile Customer Activation software, has been awarded €2 million in innovation grants by the European Commission, for the development of Wiraya Activation Intelligence (“Wiraya AI”).

European Commission awards Wiraya €2m to stimulate artificial intelligence innovation in Europe
AI FIRM WINS €2M IN EUROPEAN COMMISSION GRANTS

AI FIRM WINS €2M IN EUROPEAN COMMISSION GRANTS

News   •   Feb 13, 2018 13:53 GMT

Software of London-based Wiraya helps Europe’s mobile operators communicate more effectively with their subscribers

European Commission awards Wiraya €2m to stimulate artificial intelligence innovation in Europe
European Commission awards Wiraya €2m to stimulate artificial intelligence innovation in Europe

European Commission awards Wiraya €2m to stimulate artificial intelligence innovation in Europe

Press Releases   •   Feb 13, 2018 10:16 GMT

Wiraya Activation Intelligence will use machine learning to help mobile operators serve millions of customers per day across Europe.

Wiraya Solutions recruits Max Emilson from Klarna as responsible for Global Sales.

Wiraya Solutions recruits Max Emilson from Klarna as responsible for Global Sales.

Press Releases   •   Feb 01, 2018 13:00 GMT

​The fast growing marketing tech company Wiraya Solutions continues to expand internationally and recruits Max Emilson as responsible for Global Sales.

Black Type signs with Wiraya, to activate new customers and reward loyalty

Black Type signs with Wiraya, to activate new customers and reward loyalty

Press Releases   •   Jan 31, 2018 11:05 GMT

Working with Black Type's brand ambassador, respected journalist and former professional footballer David Preece, Wiraya will target registered and lapsed players with custom activation and customer loyalty messages. Black Type joins a growing portfolio of leading iGaming brands using Wiraya's Mobile Customer Activation solution, to inspire action from players.