Sweden’s Success Is Down To Its Focus On People

Blog posts   •   May 18, 2017 16:16 BST

SaaS veteran from EPiServer appointed new CEO of Wiraya

Press Releases   •   Feb 04, 2019 09:00 GMT

Swedish Wiraya, one of the fastest growing marketing tech SaaS companies in Europe, continues its international expansion and appoints Johan Jardevall from global hyper growth company EPiServer as new CEO.

Wiraya continues international growth and hires Emma Bergstrand from Kinnevik Group as CFO.

Press Releases   •   Jan 14, 2019 07:21 GMT

Swedish Wiraya, one of the fastest growing Marketing Tech companies in Europe, continues its rapid growth internationally and appoints Emma Bergstrand from the Kinnevik Group as new Chief Financial Officer.

Wiraya fortsätter internationell expansion och anställer ny CFO från Kinnevik

Press Releases   •   Jan 14, 2019 07:19 GMT

Svenska Wiraya, en av Europas snabbast växande techbolag, fortsätter sin internationella expansion och anställer Emma Bergstrand som haft flera nyckelroller inom investeringar, controlling och finansiering i Kinnevik-koncernen.

International iGaming operator CasinoPop partners with Wiraya to treat all players like VIP

Press Releases   •   Jan 10, 2019 10:49 GMT

8% increase in conversion rates shifts the focus from customer acquisition to retention.

Wiraya accelerates growth by opening a new office in Malta

Press Releases   •   Sep 17, 2018 11:55 BST

New office expansion enables Wiraya to meet the increased demand for customer activation solutions in the iGaming industry. To celebrate the new office, Wiraya is holding a networking event at Hilton Hotel on Oct 10, 2018 to bring together existing customers and other stakeholders in the industry to discuss how CX is quickly becoming the iGaming industry’s most important competitive advantage.

Sports Betting Brand Interwetten, implements a new approach to player conversion during the World Cup to increase player loyalty

Press Releases   •   Jul 25, 2018 10:53 BST

7% increase in first time deposits from new players seen across Germany, Austria and Switzerland.

Global Gaming disrupts the market with an innovative approach to player engagement

Press Releases   •   Jul 10, 2018 12:14 BST

19% of passive players make a new deposit when targeted with Wiraya’s Mobile Customer Activation solution.

The best digital marketing stats we’ve seen this week

News   •   Jun 01, 2018 16:32 BST

CRM has yet to win its own budget in two thirds of UK businesses

News   •   Jun 01, 2018 16:29 BST

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About Wiraya

Mobile Customer Activation

Wiraya is a Managed Mobile Customer Activation software that blends voice, text and mobile messaging to inspire action from your customers.


  • Wiraya
  • HQ, Stureplan 4a
  • 114 35 Stockholm
  • Sweden